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Non E-Commerce Websites

The video talks about how Google analytics provides an effective methodology of tracking the performance of non e-commerce websites. One simple example of a non-e-commerce site is the BBC that offers a lot of information on its sites. Google analytics helps to measure the success of such websites. These metrics are used by site owners at an aggregate level to measure the performance of their respective sites.

Google Analytics - Search Engine Optimization

The Simply Powerful Metric The video is a powerful discussion emphasizing the role played by Search Engine Optimization to ensure top page rankings on search engines. It talks about various avenues that can be explored using Web 2.0 to drive qualitative influx on the sites. Content sources such as articles directories, newsletters and press releases have also been discussed as effective mediums to accentuate the speedy journey of the site on top search engine indices.

Google Analytics - Context and action ability in web analytics

The video is an interesting presentation on JUST TV, a magical combination of the television and the internet. It is a new and improved way of watching television, providing the liberty to watch what you want and when you want in full-screen proper TV quality. With JUST one can watch, share and also interact through multiple channels. In a nutshell, JUST is a community, dedicated to all good qualities of the traditional television, bettered by the technology of new media.